47 +
RESTAURANTS IN
Hong Kong and Macau
SERVING
HONG KONG AND MACAU SINCE
2008
OVER
70 MILLION
combinations of subs to choose from
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Register Interest Here

BOLD

Do you love a challenge? Are you ready to take the first steps to becoming your own boss?


EMPOWERED

Do you have the drive to run your own business? Do you have what it takes to lead a great team in a fast-paced working environment?


FUN

We take fun seriously. Your Subway® restaurant isn’t just a place for great subs, it’s a space to give your guests an unforgettable experience.

WHO
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ARE WE
LOOKING FOR?

INVESTMENT

A little investment goes a long way. Let’s do a quick calculation of the estimated Franchise Capital Requirements for Hong Kong

KIOSK

Non-traditional location

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Size: ~ 200-500 square feet

1,400,000

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TAKEAWAY

Non-traditional location

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Size: 400-600 square feet

1,500,000

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RESTAURANT

Traditional location

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Size: 600 and above square feet

1,600,000

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Lowest
Investment

Select franchise type

Whichever type of location you choose, there is a Subway® restaurant format to suit your space, with significantly lower investment costs compared to our competitors.

Highest
Investment
Your Franchise Capital Investment

1,400,000

Initial Franchise Fee 98,000

Training Expenses
(Estimated travel & lodging)

25,000

Lease deposit
(Typically 3 months rent)

180,000

Insurance 10,000

Utility and supplier deposits 64,000

Equipment 450,000

Freight Charges
(Varies by location & freight method)

38,000

Construction costs 500,000

Opening Inventory 35,000

Your Franchise Capital Investment

1,500,000

Initial Franchise Fee 98,000

Training Expenses
(Estimated travel & lodging)

25,000

Lease deposit
(Typically 3 months rent)

180,000

Insurance 10,000

Utility and supplier deposits 64,000

Equipment 493,000

Freight Charges
(Varies by location & freight method)

45,000

Construction costs 550,000

Opening Inventory 35,000

Your Franchise Capital Investment

1,600,000

Initial Franchise Fee 98,000

Training Expenses
(Estimated travel & lodging)

25,000

Lease deposit
(Typically 3 months rent)

180,000

Insurance 10,000

Utility and supplier deposits 64,000

Equipment 533,000

Freight Charges
(Varies by location & freight method)

55,000

Construction costs 600,000

Opening Inventory 35,000

These figures are based on estimates from the average costs required for franchisees in Hong Kong in 2023 and should not be used for actual cost calculations. For a detailed breakdown of the costs required for your specific franchise, please contact our Business Development Team here.

Thinking of opening more restaurants? Here are some good reasons:

MORE
LOCATIONS
= MORE OPPORTUNITIES
GREATER
INCOME POTENTIAL
DIVERSIFY YOUR
REVENUE
SOURCES
BUILD AN
EMPIRE

CAN'T WAIT TO START?

Here's a timeline from this moment to the day you become your own boss (based on the average timeline of a high street location Subway® restaurant in Hong Kong & Macau)

TODAY

Contact us and our Business Development Team will reach out to you in a few days

1-2 WEEKS

Initial due diligence
Meet our Business Development team. Exchange information, sign NDA and contact existing owners.

2-3 WEEKS

Business plan proposal & final interview
Put together your business plan, mock P&L and have your final interview with our Business Development management team.

3-6 WEEKS

Official Subway® franchise owner
Sign the franchise agreement and become an official franchise owner. Start your training in our local training restaurants.

Timeline

6-10WEEKS

Find your location
With the support of the BD office, we will help find and negotiate your Subway® restaurant location.

10-16 WEEKS

Time to build
Once the location is confirmed, the BD office will support you in building your restaurant, as well as preparing for your grand opening.

TOTAL JOURNEY:
22-37 WEEKS

Grand opening of your first Subway® restaurant. Welcome to your delicious future!

The estimated timeline shown above serves merely as a guide. The process can differ for individuals and is subject to external factors.

WHAT'S SUB?

Right from the magic moment you decide to join the Subway® family, we'll do everything we can to make your journey as enjoyable as our subs.

A fresh start: Christel LeBrun and Jamie LeBrun
A fresh start: Christel LeBrun and Jamie LeBrun

First a Subway® franchise owner in New Zealand, Christel LeBrun fell in love with Hong Kong on a visit in 2010. She decided to move to Hong Kong, where she opened four Subway® restaurants in seven years. In 2017, when the opportunity arose to take over the management of the development office for Subway® Hong Kong and Macau, Christel couldn’t refuse. She quickly made it into a family business, recruiting her son Jamie, who at the time lived in Shenzhen, China.

Keeping It Fresh
Keeping It Fresh

InvestHK, with their wide reach of local business contacts, recently put us in touch with the management team for Subway® here in Hong Kong. We spoke with dynamic mother-and-son duo Christel and Jamie LeBrun, who head up the Business Development Office for the Subway® brand in Hong Kong and Macau. We discussed their experience so far with the brand, what drew them to the region and how Subway® is maturing and growing.

Subway® Hong Kong & Macau : Fresh Way Forward
Subway® Hong Kong & Macau : Fresh Way Forward

Today, Subway® is the world’s largest submarine-style sandwich chain with over 44,000 restaurants around the world, 38 of which are located between Hong Kong and Macau. The brand arrived in the area more than two decades ago, when Hong Kong’s first Subway® restaurant was built in the resort town of Discovery Bay by a budding franchisee.

SUBWAY® RESTAURANTS AROUND YOU

Search

Subway Restaurant Fresh ForwardFresh Forward Restaurant

Subway RestaurantRestaurant

Found 7 locations

Traditional
In-Line, End Cap within Malls and Housing Development Estates, Standalone Buildings

Non-Traditional
Airports, Universities, Gas stations, Hospitals, Theme parks, Convenience stores